The call for sustainable travel is only growing stronger. Recent studies confirm what many in the hospitality industry are already experiencing: today’s travellers want to stay somewhere that aligns with their values.

• 83% of global travellers believe sustainable travel is vital.

• 76% say they want to travel more sustainably in the next year.

• 73% are more likely to book accommodation with sustainable practices in place.

• Over 50% of travellers feel frustrated when a hotel makes it hard for them to be eco-friendly – such as lacking basic recycling options.

(Source: Booking.com Sustainable Travel Report 2023)

The message is clear: sustainability is no longer a nice-to-have – it’s a must. The pressure from guests is encouraging hotels to adopt eco-conscious practices, and for good reason. Sustainability not only supports the planet but also boosts brand loyalty, attracts new customers, and enhances operational efficiency.

How Hotels Can Take Real, Visible Action

Adopting a more sustainable approach doesn’t mean changing everything overnight. But it does require commitment, transparency, and continuous improvement. Here’s where many leading hotels are focusing:

• 🌱 Energy Conservation: LED lighting, smart thermostats, solar panels.

• 🚿 Water Conservation: Low-flow fixtures, linen reuse programs.

• 🧴 Eco-Friendly Amenities: Refillable dispensers, biodegradable packaging.

• ♻️ Waste Reduction: Recycling programs, composting, and eliminating single-use plastics. 

• 🧼 Green Cleaning: Using non-toxic, eco-labelled cleaning products.

• 🚲 Sustainable Transport: Promoting bike rentals, EV chargers, or public transport.

• 🥗 Sourcing Locally: Highlighting local produce and businesses in your hotel restaurant.

• 🌍 Ecotourism & Experiences: Promoting low-impact activities and responsible tourism.

• 🗣 Guest Engagement: Encouraging guests to participate in your sustainability efforts.

Case Study 1: The Pig Hotels – Luxury Meets Local Sustainability

The Pig Hotels – a collection of boutique properties across the UK – have built a brand on their “plot to plate” philosophy. By growing their own ingredients and sourcing everything else within a 25-mile radius, they drastically reduce food miles.

In their rooms and bathrooms, they’ve partnered with Kuishi to install refillable glass soap dispensers, eliminating single-use plastics while elevating the guest experience with thoughtful design and quality.

The result? A sustainable system that looks beautiful, works practically, and aligns with their core values. It also receives positive guest feedback and reduces packaging waste.

Don’t Be Shy – Shout About It!

If you’ve already implemented sustainable practices, let your guests know. Many travellers actively seek out eco-conscious stays, but only if they can find them.

Update your website with a dedicated sustainability page. Post behind-the-scenes efforts on social media. Mention your green initiatives in confirmation emails. Highlight partnerships with local businesses or environmental groups.

Being transparent and proactive about sustainability helps build trust, turns guests into advocates, and makes a tangible difference.

Want help making your hotel more sustainable? Kuishi partners with hospitality brands to create custom solutions that look good, work well, and reduce waste. Because sustainability should feel seamless – and beautiful.